Carol Lawrence
Online Business Manager (OBM), Strategic Advisor & Dashboard Designer.
“I’m passionate about providing OBM services. I’m an expert at seeing the whole picture, looking ahead at what’s coming, overseeing projects, integration, team project management and CEO support.”
Vast experience with USA & European companies.
Newsletter Strategy/Custom Executive Dashboard/OBM Services
About Me
Hi! My name is Carol Lawrence.
I live with my husband of 38 years and my chickens in the mountains of Montana.
Three insights about me:
- I began my journey of helping busy business owners behind the scenes in their businesses 15 years ago when I began working from my home office.
- I co-authored a book with my bestie Stacy Toten and launched our blog Intentional Conscious Parenting. Authors from all over approached me to help them promote their work. Dr. Shefali Tsabary, Maureen Simon, and Elaine Seiler are a few of the wonderful authors I collaborated with. They recommended I start my own business and I launched Social Media Help 4 U. Over time my business shifted from marketing to online business management.
- I’m very active in the lives of my three granddaughters.
- Being in nature is how I recharge.
I thrive on supporting changemakers, coaches, lightworkers and soulpreneurs as they leverage, organize and scale their businesses reaching more people and changing the world.
Maximizing Email Marketing Success for Small Business Owners
Newsletters serve as a powerful tool for maintaining a strong connection with your audience while also expanding your reach to new potential. By regularly sharing updates, insights, and valuable content through newsletters, you can keep your audience informed and engaged with your mission.
Maximize the potential of your email list with strategies that prioritize connections and boost business success.
Overcome time constraints and content creation uncertainty with expert guidance on optimizing your email list for maximum impact.
Consistent newsletters can:
- help build your brand
- build a customer base to sell your products & services
- become an asset if you sell your business.
Newsletters that sold for 8-figures:
- Morning Brew was acquired by Business Insider for $75M
- The Hustle sold to HubSpot for $27M
- Milk Road sold to Bitfo for 8-figures in 10 months.
If your newsletter is sitting stagnant and you need help reviving your newsletter marketing plan, schedule a consult.
Newsletter Strategy
Consulting Call -
Schedule Your Call Today.
- What’s holding you back from sending out a regular monthly or bi-weekly newsletter?
- Content strategy
- Monetizing your newsletter
- My number one resource to grow your brand to 5M and beyond.
Newsletter Strategy/Set Up/Management
Newsletter Scheduling
A regular newsletter helps you stay connected to your audience, share your goals and invite others to join you in your journey.
- Monthly newsletter scheduling
- Bi-weekly scheduling
- Schedule a consult to go over your current strategy, my recommendations and how I can assist you in keeping your audience updated and engaged on a regular basis.
Newsletter Audit
Audit and deep dive into your newsletter opt-ins and sequences.
- Do you currently have old, out dated, stagnant email sequences set up?
- I’ll go through your newsletter sign-up, take a look at your current sequences and make suggestions for maximizing your newsletter strategy.
Have you reached a bottleneck in your business? Reached a bottleneck in your flow? Are you scaling, expanding or just need a professional by your side?
It could be time to hire me as your OBM. As an OBM I help business owners free up their time and energy so they can focus on the things only they can do in their business.
In order for a business owner to take their business to the next level, they need to pull themselves out of the day-to-day management activities and focus on growth.
To do this confidently they need to know they have an OBM looking after day to day activities.
Big picture planning, overseeing teams, communicating with customers, project management.
With my experience in virtual assistance, marketing, social media management, operations assistance and online business services, I’m able to provide services that help and support your business.
As your OBM I am focused on what the entire team is doing - making sure everyone is completing their tasks in a timely manner, ensuring that progress is being made toward the established business goals.
Strategic Thinking
Ceo support
- Strategic thinking and planning
- Tracking stats, growth measurements
- Hold space for the CEO and his/her business. Helping to strategize and focus
- Services custom tailored for your business
OBM Services
A Bird’s Eye View
I help keep an eye on all the balls you have in the air so projects keep moving forward, tasks keep getting done and client & customer relationships continue to be nurtured.
- Strategic time management
- Team accountability
- Project management
Optimizing Systems & Processes
A deep dive into flows, newsletter sequences, applications used and more.
- Automating systems and creating processes for all day-to-day activities in the business to streamline and simplify how things are run.
- Organization of company documents, SOP’s & G-Drive
Executive Dashboard Build
Key Metrics/Data Tracking
What if you could have your numbers delivered to you on a regular basis?
- Use your data to increase your profits
- Track stats, growth measurements
- Gain clarity on what’s working and what’s not working
- Save time
Revenue Growth/Planning
80% of businesses fail due to not being able to nail down a profitable business model.
Your custom dashboard can show you your numbers and help you plan.
- Revenue
- Expenses - Money Leaks
- Identify 10-15 KPI’s
Empower Your Team
Help your team gain clarity, remove clutter and focus on the metrics that increase your profit.
- Clarity on problems
- Clarity on what tools, processes are helping business to scale
- Start being proactive vs reactive
- Bring clarity to your team on what metrics really matter
You can log into all your different applications to gather your data or have it added to one executive dashboard! Save your sanity and your time!
What Others Have To Say
“Carol is absolutely the best! I love working with her, she makes everything easy and just knows how to get the job done. Her skills are above and beyond what I expected.”
Jennifer Waters I L.Ac., Dipl.Ac.
“Carol is absolutely amazing to work with! She has done a little of everything for me and my company. She helped manage the day-to-day operations of the company and was great at taking the initiative to get things done. She helped with organizing company documents, copywriting, organizing and sending a company newsletter out, ran our Shopify store, and ran & coached our social media team plus watched over customer service! Probably the biggest value Carol provides is the support she gave me through our years of working together. She is great at listening to complex problems and providing high-level support on a business and personal level. I would HIGHLY recommend working with Carol and would say that you are lucky and fortunate to have someone like her on your team.”
Matt C. | Owner of The Alchempist, Sunshine Marketplace
March 2021
“I have worked with Carol -on and off -for over 12 years. She is my go-to person when I start a project or build out a new company.
Her ability to support team building and interface well with existing teams to get the job done, is remarkable. Carol has supported 2 of my major project launches. She has managed many facets of my business--from organizing to project planning and strategy. She has overseen my social media and provided support with budgeting.
I highly recommend Carol for executive level support within companies that are reorganizing, growing/scaling. She is also excellent at supporting executives who need a close ally when running their organization. On a more personal note-her personality and work style is warm and supportive. She is highly intelligent and an asset to any company she serves.”
Maureen Simon
the Founder Of TEF and Maureen Simon Consulting
"It is an honor to recommend Carol Lawrence for the position of Online Business Manager and Operations Support. I have had the joy of working with Carol as I worked on moving the digital marketing portion of my business forward. Carol has been a huge asset to me and my business. Her thoughtfulness, attention to the bigger picture and her ability to keep projects moving forward has been incredibility helpful. Carol helped me not only anticipate what was coming, but also took her own initiative to get things done. I really value the way she self-managed and kept things moving forward, especially when my attention was on other parts of the business. I appreciated her strong work ethic, willingness to do anything, and her kind, thoughtful, growth-minded personality. She is a huge asset to any small organization needing behind the scenes support, organization and executing on goals and projects."
Dr. Shanna Teel
DR. SHANNA TEEL is the Founder and CEO of Dr. Shanna Teel & Company, Inc. and LeaderHealth®
Investment
Services:
30-Minute Consults $65
Newsletter Scheduling/Writing
Monthly newsletter schedule/maintenance packages start at $3K-$5K
Pricing depends on the amount of newsletters per month and how much copywriting is needed.
Monthly strategy call, organization of newsletter content, scheduling, communication as needed.
OBM Retainer Option. (Limited spaces/Inquire about availability)
Dashboard service is preferred with a new OBM client contract. This allows me to see the ins
and outs of your business along with all the data, helping to support you and
your team fully.
45 hours of online business management (per month)
BONUS
✓ Two CEO strategy calls per month.
✓ Weekly or bi-weekly team meetings to see what everyone is working on through the week/month.
✓ Mon-Fri check-ins with team/projects/etc.
✓ Whatsapp/Signal/Text conversations back and forth with CEO as needed Mon-Fri
$4,500
(90 Day Commitment)
Data Consultant.
Custom Executive Klipfolio Dashboard Build
(90 Day Audit & Analysis Package)
Six clarity calls
Overview of your business
Clarity on what KPI’s to track
Dashboards start at $3K to $5K
Retainer Packages Available After The First 90 Days.
I primarily work with mission-driven coaches and small businesses.
For OBM - Typical team size of ten and under (Business owner, VA, and other freelancers)
Gross revenue per year (USD) $200,000- Plus
For Dashboards
Gross revenue $200,000 - 5 Million
These are average numbers. Please don’t hesitate to reach
out to see if I’m available to help you with your project
or dashboard build.
It’s important to hire someone you trust!
Disclosure/ Privacy Policy
Copyright Carol Lawrence - Carol Lawrence OBM- All Rights Reserved
Privacy Policy was last updated and posted on June 2024.
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